(bilingual if necessary) for accompanied foreign visits just for that special project or trade fair?
Hire a sales professional who you can trust - who can learn about you, your company, your products and processes, and then sell for you at the trade fair/show/exhibition, literally talking the customers language!
Most important of all, with this flexibility your company can ensure its sales & marketing budget is under control during quieter periods, without damaging its ability to respond to those high demand spikes.
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